Well! One moment I surprise myself by renewing my membership, and the very next I spot this witty wee bit of thumbnail edification crouching unaccountably down in second-to-last place. I look to see if this challenge results had been somehow inverted (as seemed likely when viewed from the other end) but no. I should have taken the secret new 'super-member' option by paying 250 bucks, and got myself the ten-votes-per-challenge that are part of that package. I'll upgrade now.
What a creative approach. It's very minimal, and very cool too. It leads you to think, which is a good thing.
I guess that most of the voters just didn't "get it".