Model is shot through a magnifying glass (the kind that came with my Oxford English Dictionary, compact edition), which is an inch or two behind the match, which is imaged directly by a 100mm macro lens. This is upside-down relative to how the camera saw it (hence the direction of the flame).
The challenge was to "Use a magnifying glass in some creative way", and I had just done something like this a few weeks ago for another purpose, and thought something similar would make for a good submission to the challenge.
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Interesting. I hope to see how you did this in the notes. I'm guessing part of the exposure with the magnifying glass, part without (making use of multiple flash pops).
I hope you are willing to share how you shot this. I can't figure out how to invert the flame without inverting her arm also.
As for scoring the photo, I almost bought into the soft focus but her underarm being in focus distracted my eye.