This composition of this photo is deceptively simple. The large bow catches the eye instantly—such a recognisable object and then with the great contrast between the blue ribbon and the white of the package your eye is firmly held by the ribbon.You have used the rule of thirds for your composition and it is very appropriate for a present. The huge contrast between the dark blue of the ribbon and bow and the gift wrap is very eyecatching—and added to it the shiny nature of the material this makes for an eyepopping picture.
There is no technical information but I would guess that you used either a flash or direct lighting from above as the shadows are quite hard. The lighting has slightly overexposed the wrap as there is no texture—perhaps you removed all colours apart from blue—as the slight blue shadow near the ribbon shows. I think you probably oversaturated the blue as the colour is harsh. But the glitter and reflections are shown clearly.
But the whole point of this picture and what gives it its great appeal is the universal emotion we all have when we look at a beautifully wrapped present—we love it- we want to hold it-- to open it . We all have memories of great gifts and this evokes in the viewer those memories. The simplicity of your picture puts nothing in the way of the viewer and their memories. Well done –you have evoked the child in all of us.
looks like you pulled off a good one, even with a flash. (not sure if it was a flash but looks like it could be with the angle of the shadows). good composition, lighting, and color.
i love this photo.. whatever setting or editting you did to this (legal of course) was a great choice. This would be a beautiful holiday greeting card. I love the soft look, the vibrant color, and the position of the bow. 10 for you!