This was made to pay tribure to Ansel Adams who invented the Zone System. Since many of his shots were done with a view camera, I placed one in background and place the product atop the film folders. So as to tease the viewer I selected a shallow dof, which bothered some people. As a matter of fact, some did not even know that it was a view camera in the background and the plate holders were a also a mystery. Some even asked me what the Zone System is.
However, I presented this more as a novelty and to overcome all the 3 ones, 7 twos, 21 threes and 29 fours, and still come out in 30th place, I am happy with the image.
Funny idea. I'm not sure about the bacgkround and the surface the product is sitting on. It looks rather haphazard and not as well thought out as the labeling. The background, although blurry, still looks a bit complicated and distracting. I keep trying to figure out what the object at the top of the frame is. The surface appears to be some sort of old metal case or box. I shouldn't be wondering about this kind of thing. The crop is a bit too severe at the right and there seems to be a slight tilt.
Good concept -- I'm surprised more folks aren't doing phony products. The antiquie camera in the background is distracting, and the product is too big. Nice lighting.