I think the most important issue in an advertisement is to get the product in. Clearly you have a good idea here, but I don't think there's enough product here. I see "pet food only" but I still don't know what a Schmacko is.
The light looks a little flash-y to me. I don't like on camera flash, so I use available light whenever possible - putting the dog by a window or something. :)
M |