This is a last minute idea I had while driving home today from work...
My main problem with the shot was finding the correct "Bob" at the store. Shot in my basement studio using my tungsten studio lights (two umbrellas at angles) and a front spot directly on "Bob"). The tomatoes and ketchup were placed on on white mat board and the camera was fired by timer.
Post Challenge: I guess I missed the mark here. I love Sci-Fi movies and the classic Charlton Heston movie Soylent Green is so campy and wonderful. I just thought more people would get it. Maybe I should have titled it differently "Ketchup is Tomatoes!" or "The Vegetable Theatre presentation of Soylent Green" or something more obvious...better luck next time...
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