This ring belongs to my wife and was created by a local artisan named J Ritz. The photo was shot in a lightbox I constructed lit with three sets of halogen lights on the outside and diffusers. A mirror was used to add slight highlights to the stone and diamonds. Camera on tripod.
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Not bad. The tones are great for the product and there's plenty of negative space for text. However, I don't feel that the ring is the most prominant element in the ad. Perhaps more contrast and a different POV would aliviate this.