Shot with a 50mm prime at F1.8 in order to maximize the bokeh. Used a 430ex flash shot into a flash diffuser to soften the light and reduce the harsh shadows.
The set up was fairly simple, the power cord was suspended with a fishing line. You can see the line on the cord in the upper right corner. If it was advanced editing I would have cloned it out, I don't think that it is extremely noticeable but I couldn't get the line further back and keep the plug where I wanted it.
The editing was straight forward, a levels and curves adjustment to bring out the black in the cord and whiten up the background. I tried it with a brighter background but I thought that it took away too much from the plug. Used Unsharp Mask to bring more focus on the plug. Resized, and Save for Web.
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I think this one is really neat. It's a humourous take on the idea. I think it could've benefited from a greater depth of field, but otherwise it's pretty good.
Clever and well executed - the focus is perfect! It could perhaps use a little bit of a levels adjustment, to make the background whiter...just a thought. Good photo, and neat take on the challenge!