Why? The lighting's not too bad (I only see a shadow behind the bear). I think what really get's me is the imbalance of the lady's hands and bear with the man's hands and fishing reel.
Also, there's just too much stuff in the picture. Too many colors. Maybe if it was black and white it wouldn't be so busy.
Concept: Unique. Execution: Confusing. These elements in addition to the money really hurt the concept. It is somewhat oversharpened, but also appears to have been over neat-imaged. Skin is waxy, plastic looking. Teddy bear seems muddied/lack of detail makes it look out of focus.
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