The very small size of this image serves as a strike against it even before assessing the content, which isn't particularly interesting. Filling the frame with the cup and the man's face and using a shallow DoF to focus on one of these components would have been a good start.
I wish the photo were a bit larger. The maximum to submit is 640 pixels and I think it helps the viewer when voting. Also, your title says boiling hot, but the man in your shot in no way expresses anything to go along with your title, so I found that a bit...odd.
Prob. got this message already, image is to small. You need at least 600 on the longest side, 640 is the standard........looks like its a ok image but hard to tell......3
Wow, thats a big cup of coffee! The picture is a bit small so its hard to tell that it is coffee, looks like ice cubes might be in there but that wouldn't make sense with the title.