This will make a lot more sense to people who have seen the ads. Luckily for you, I have.
It's an interesting idea, but to mimic the ads you would have needed somewhat different lighting. Having the colour-on-B&W helps with the impression but it's too bright to meet my expectations.
Hmm. Now that I think about it, maybe you'll be better off with the people who do NOT know the ad campaign....
Very Gatorade-y, and well done. I'm not sure that I'm able to piece together the expression with the sweat beads with the title... perhaps another title would have been more appropriate? Doesn't affect my score though - good stuff.
Wow, what a creative take on the assignment! Great focus, nice lighting, and the use of selective color works well here. In my opinion, one of the week's best.
Is what in you? Blue blood? Not sure about the meaning here, but a very striking photo. The selective desaturisation works well. Excellent lighting, good expression. I like the use of wide-angle. 9
This idea came to mind when I thought of this challenge too, but I wasn't sure how to pull it off. I'm gonna guess that this is either done with a blacklight or a colored liquid (hues edited in post). Looks just like a gatorade/powerade commercial, nicely done. Feel free to share how you did this = )
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