My evaluation method of this challenge is as follows:
1. Did you catch my eye while I was driving by? Yes.
2. If I didn't catch the text while I was driving, did you intrigue me enough to look for this billboard again? Yes.
3. Did you sell your stuff to me? Yes.
4. Extra thoughts: I have no idea what D&G is, but by the quality of this photo I assume it is a fashion label that has to do with watches.
The photo is very good technically. The composition is little corny and the watch is placed in the wrong direction (it's upside's down).
But you sell, and this is the bottom line.
So I think you well deserve a 9.
Great shot... I could see this being a Dolce & Gobanna advertisement. In thier ads, the product is usally slightly less obvious, but this is a very strong attempt and stark and noticeable shot. Well done. 10.
ok, i am voting this challenge in 2 passes. in this pass, you will get a partial comment and a score. then i will come back to comment again. if you have any problem whatsoever with this comment, pm me and let me know. otherwise, take it with a grain of salt...i'm not trying to be a know-it-all, i'm just explaining where i'm coming from in voting this challenge. and, if this comment is NOT helpful (of if you think i'm full of $#!+), don't mark it helpful.
billboards are a science unto themselves. a lot of research has gone into determining just how much information a person can digest and retain in specific time spans. they use this information to develop formulas for determining the number of words and letters to use on billboards, as well as their sizes. they also determine the size and number of visual elements to include.
the graphics/photograph on a billboard are designed to get the point across in a moment. on the road, a driver will have less time with a billboard than a voter will give your image. this is a key element in the challenge: composing a shot that will get its point across quickly and succintly. along those lines, a strong composition will probably have few details and make strong use of negative space.
The image looks pretty good technically. Unfortunately I don't know what the title means. Also the white line around the apple detracts from the image. The composition is good though.
good use of color... i dont like that i can see a white outline between the apple and the background... a quick way to get rid of it is to take the brush tool, set the opacity to around 30% and using a small brush size and the color from you background to just paint the white over with red as needed