Background image was made 10-28-14 with the same lens. ISO 400, f/2.8, 1/4 sec. Watch was stacked onto the background image. Text added. The background image is a photo of the underside of my monopod head. I thought it had an industrial look about it.
Statistics
Place: 5 out of 35 Avg (all users): 6.7143 Avg (commenters): 7.5556 Avg (participants): 6.4583 Avg (non-participants): 6.7901 Views since voting: 1272 Views during voting: 261 Votes: 105 Comments: 14 Favorites: 0
I personally believe the ruggedness in the BG was complimentary, based on the slogan. Sometimes the advertised product is actually secondary to the entire image. eg: a shoe, if that's what's being advertised. Take this pic for example. The BG is very prominent.
Wonderfully done and my 2nd place photo. One thing kept it from being number 1 and that is the strange in focus, well not really in focus but strange bokeh you see if you go between 10 & 11 on the watch and move your eyes along that line.