Fascinating. It sounds like Adobe is thinking like a disruptor and trying to compete with the likes of Canva by democratizing access to tools that novice to intermediate creators wouldn't have historically seen value in acquiring a paid license for--namely, the subsector of creators who see value in paying for premium ChatGPT access but don't consider themselves "professional" enough to find much value in subscribing to Adobe CS.
I'll be very interested to see what other brands follow suit in this regard. I've been long thinking that Intuit is preparing to do something similar with one of the major LLMs in the accounting/bookkeeping space in which I work. |
