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DPChallenge Forums >> Business of Photography >> Pricing for head shots
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Canon EOS-5D Mark II
Sigma 35mm f/1.4 DG HSM for Nikon
04/10/2012 11:11:44 AM · #1
Hi,

I'm targeting the corporate and editorial portrait field. My current client base is business execs, authors, entertainers, etc.

I'm currently charging $249 for a one hour studio session that yields 5 to 10 high res files for digital use.

Can you give me some feedback on that price point? Is your first though that it's a fair price point for this type of work? Too low? Too high?

Thank you for any feedback you can give.
Canon EOS-5D Mark II
Sigma 35mm f/1.4 DG HSM for Nikon
04/10/2012 07:03:14 PM · #2
?
Canon EOS-5D Mark II
Canon EF 16-35mm f/2.8 L USM II
06/24/2012 12:20:12 PM · #3
Call around to other studios and ask what they charge and what you get for that price. That's what your customers will be doing.

I charge $125, 3 outfits max, takes about 15 min in the studio (or outside as I have a 'back lot'), they get 2 files (hi and lo res) via disk or email for use as they'd like. Ea addl is $39. Retouching included. I post the proofs to a website and they pick from there (so no time spent on that part things).

I put that on my website and get a surprising number of eHarmony/Match clients wanting pics. Never an issue with the price...so I'm gonna raise it (if they're not complaining about your prices they are too low)
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