I think you've been very straighforward with them. They should realize that exclusivity can't really happen. If they are comfy with your $350 price for their desired usage, then perhaps you're good to go. If they want additional control, e.g. you agree to no additional marketing of the image to attain *some* level of exclusivity, then I think the price needs to go up significantly.
Usage Type: Electronic Media
Usage Details: Website - Commercial
Duration: More Than 1 Year
Size On Screen: Up To 1/4 Screen
Visitor Volume: Up To 1,000 Visitors Per Day
Placement: Homepage
Region of Use: North America
getty price for RM toronto skyline: (again, making assumptions about the parameters)
Image:
108121513 License Details
Use Web - Corporate and promotional site
Size Banner - Up to 728 x 90 pixels
Placement Home page
Start date Dec 12, 2011
End date Dec 12, 2012
Territory Canada, United States
Industry Travel / Tourism
Exclusivity No Exclusivity
Contact us for exclusivity
Image: Collection: Title:
108121513 The Image Bank View of the Toronto skyline
Price: $ 685.00 USD
you need to be very clear with them about the licensing as to what they can do for what they are paying for and that there could/will be additional fees and licensing requirements for additional usages.
btw, for a website, they don't need hardly as much as what people put into challenge entries. maybe as small as 720px wide or as much as 1040px, and then only 72dpi. yes, they want it to look good, but no, they don't want it to kill their bandwidth.
That was quick. They got right back to me and we spoke on the phone. I sent them an invoice for $1,400+ so they have something for their budget proposal. It's not money in the bank yet, but doesn't look too bad.
We'll see what happens. I think it's a fair price. On the phone they were more interested in what uses they could have rather than pricing. So I suppose they may have some other proposed photos which will have their prices for the uses they need.
I imagine most people would be giving their photos away for free, or very little. Then it becomes a matter of how much better is my shot, and how much more do they want to use it to represent themselves versus Joe Schmoe's shot, which may be pretty good too.
I'll have to wait on their decision before I know whether to send an invoice or a cease & desist to the company that's using it without permission.