I have a voice mail this morning from a small magazine for an organization - they need a few shots of one of their member families in my area - what do i take into consideration with pricing??
You ask them what their budget is. They'll tell you. It won't be much. Never is, with "small magazines". Then, take it or leave it. Best I can offer, for advice.
Ditto what Bear said... it's not going to help you make payments on your yacht :) Ask them to give you photo credit -- you never know when it might lead to something else.